Sarah Ayoub is a freelance journalist and copy writer based in Sydney, Australia. A self-confessed nerd, goody two-shoes and perfectionist, Sarah decided that she’d like to pursue a career in journalism at the age of ten after realising that, like Lois Lane and Vicky Vale, it was always the reporter that got the superhero.
As well as regularly contributing to a number of magazines and websites including Yen, Cleo, Shop Til You Drop, Girlfriend, Cosmopolitan, Missy Confidential and more, Sarah is employed with Fairfax Media as an Account Executive for The Sun-Herald’s Sunday Life title. She is also the co-founder of boutique agency Niche Creative Media, which publishes the youth e-zine Trespass and specialises in freelance copy, events and PR services.
Sarah holds a Masters degree from Sydney University, and is currently preparing for a doctoral degree on moral panics, the print media and the representation of the Middle-Eastern community in Australia.
An avid reader and aspiring novelist who’s working towards having an extensive in-house library, Sarah describes herself as a shopaholic family girl whose curiosity could kill. She loves pop culture, modern history and the glamour of by-gone eras, and loathes the clutter that her writer’s mess constantly surrounds her with. Sarah also has an ‘unhealthy’ obsession with cake, magazines and handbags, and welcomes a cure of any sort to her substance abuse problem.
